Earth Coaching Wins FSB East of England Diversity and Inclusion Award
Over the past few years, Earth Coaching has grown into something much bigger than I originally imagined.
What started as a small coaching practice rooted in wellbeing, sustainability and nature has become a space where neurodivergent, chronically ill and LGBTQ+ people can access support that feels genuinely inclusive, affirming and adaptable to who they are.
I’m incredibly grateful to have recently been recognised as the winner of the FSB Diversity and Inclusion Award for the East of England region.
Receiving this award means a great deal, not simply because it recognises the business itself, but because it highlights the importance of creating spaces where people do not have to mask, push through burnout, or fit themselves into rigid expectations to be supported.
Inclusion
At Earth Coaching, inclusion has never been an afterthought or a marketing exercise. It shapes every part of how I work.
That includes:
offering flexible and accessible coaching approaches
providing online, telephone, camera-off and walk-and-talk sessions in nature
adapting support around energy levels, access needs and lived experience
using inclusive and affirming language
creating psychologically safe spaces where people can show up authentically
Many of the people I work with have spent years trying to fit into systems, workplaces or wellbeing approaches that were never designed with them in mind. Coaching often becomes the first place where they feel able to stop performing, stop apologising for their needs, and begin building ways of living and working that are genuinely sustainable.
Diversity
Currently:
47.8% of clients are neurodivergent
36.66% live with chronic illness
15.8% live with anxiety and/or depression
63% identify as LGBTQ+
58% access coaching through Access to Work funding
These statistics are not just numbers to me. They reflect real people looking for support that acknowledges the impact of burnout, discrimination, systemic barriers and the pressure to constantly keep up.
One of the things I care most deeply about is challenging the idea that success must come at the expense of well-being.
Toxic Productivity Culture
So much of modern work culture still rewards overworking, masking and pushing beyond capacity. Earth Coaching takes a different approach, one centred around sustainability, self-advocacy, nervous system safety and creating lives that actually fit people’s energy and circumstances.
Winning this award has given me space to reflect on how important inclusive and accessible support truly is, especially for communities who are often underserved or misunderstood within traditional coaching and wellbeing spaces.
I’m deeply grateful to every client who has trusted me with their stories, experiences and growth over the years. Your honesty, resilience, and willingness to advocate for yourselves continue to shape Earth Coaching into what it is today.
As the business continues to evolve, my hope is to keep creating support that feels:
human
accessible
grounded
sustainable
and rooted in genuine inclusion rather than expectation or performance
Thank you to everyone who has supported Earth Coaching so far!
